Bloggie

The action camera space has been dominated by GoPro for quite some time. Before Cisco bought Flip and killed it, Sony entered the competitive space with their Bloggie line of cameras.  For the launch of the Bloggie Touch I worked with Brian Orosoco and his team of parkour athletes to shoot the photos for the campaign. The photos were also included in the first run video that shipped on camera as well as sample media for the Best Buy in-store point of sales displays.